Balog Antal: Marketing u crkvi: suvremeni koncept nove evangelizacije naroda
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Basic information
- Author: Balog Antal
- Publisher: Evanđeoski teološki fakultet | Logos
- Availability: Available
- Condition: Vrlo dobro
- Code: 82253
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Marketing u crkvi: suvremeni koncept nove evangelizacije naroda
Balog Antal
Summary
Antal Balog: Marketing in the church: a modern concept of the new evangelization of the people
*Copy from the library.
"Marketing in the church: a modern concept of the new evangelization of the people" by Antal Balog presents an innovative and interdisciplinary view of pastoral care, the mission of the Church and evangelization work through the prism of modern marketing and communication sciences. The author does not understand marketing as a technique of manipulation, but as responsible management of the message, relationships and communication channels in order to bring the church's message closer to modern people in an understandable, authentic and effective way.
Additional information
- Author: Balog Antal
- Publisher: Evanđeoski teološki fakultet |...
- Year of publication:2012
- Place of publication:Osijek | Daruvar
- Pages:486
- Dimensions:17.5x24.5 cm
- Script:Latinica
- Condition:Vrlo dobro
- Binding:Tvrdi
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