Fifield Paul: Strategije u marketingu

Name: Strategije u marketingu
SKU: 71458
Price: 13.00 EUR
Availability: InStock
Author: Fifield Paul

€ 13,00

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Author: Fifield Paul
Publisher: Clio
Availability: Available
Condition: Very good
Code: 71458

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Strategije u marketingu

Fifield Paul

Summary

Paul Fifield: Strategies in Marketing

The book Strategies in Marketing removes any confusion that often arises when considering the problem of strategies in marketing. The attitude that marketing is first and foremost a relationship between people is the focus of the author's professional and at the same time clear presentation.

An exhaustive explanation of the role and tasks of the marketing director in a market-oriented company makes the book Strategies in Marketing essential reading for every marketing expert. To interested readers, she will explain how important the role of marketing is in the process of strategic unification of business, and she will show students how the difference between theory and practice can be bridged.

#Fifield Paul