Stanković Ivan: Lični brend za početnike

Name: Lični brend za početnike
Price: 11.00 EUR
Availability: InStock
Author: Stanković Ivan

€ 11,00

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Basic information

Author: Stanković Ivan
Publisher: Laguna
Availability: Available
Condition: Nova knjiga
Code: 84331

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Description

Lični brend za početnike

Stanković Ivan

Summary

Ivan Stanković: Personal brand for beginners

The modern world no longer rewards those who keep silent, but those who have a clear and recognizable story. Many never tell their story because they don't know how, not because they have nothing to say. "Personal Branding for Beginners" is our first book that simply and precisely explains how to build a professional identity in a time when visibility has become as important as knowledge. This work stands out for its combination of experience, psychology and practical application. The author analyzes more than 50 personal brands of famous people, both domestic and international, and shows what makes them strong, recognizable and long-lasting. The book reveals what people really notice, why trust lasts longer than popularity, and how to create an impactful presence. It is intended for everyone who wants to be relevant and have a clear, recognizable identity: young people, experts, entrepreneurs and managers. This is a guide for anyone who wants their story to be a valuable asset rather than a matter of chance. If you don't shape it, someone else will - but in their own way.

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