Tancer Bill: Klik:što milijuni ljudi rade na internetu i što to govori o njima

Name: Klik:što milijuni ljudi rade na internetu i što to govori o njima
Price: 10.00 EUR
Availability: InStock
Author: Tancer Bill

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Basic information

Author: Tancer Bill
Publisher: Algoritam
Availability: Available
Condition: Odlično
Code: 38224

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Description

Klik:što milijuni ljudi rade na internetu i što to govori o njima

Tancer Bill

Summary

Bill Tancer: Click: What Millions of People Are Doing Online and What It Says About Them

• Friday is the day with the most visits to adult websites, and Saturday the least.
• Searches for the term prom dress peak every year in the first week of January, long before marketers guess when the hunting season begins, which is just one of a number of startling differences between what we think consumers are looking for and what they are looking for. they are actually looking.
• Internet search results can be used to predict the results of television shows, confirm financial indicators, and even shed light on political campaigns.

In the world of the Internet, there is a whole new universe of insights that arise from our virtual behavior. Some of them confirm what we have always believed to be true. Some reveal things we could never have dreamed of.

Do Americans really spend most of their free time surfing porn sites? Which demographic group visited Anne Nicole Smith's website the most after her death? Who reads news about Paris Hilton? More than just trivial questions, the answers to them define the online behavior patterns of different internet users. Bill Tancer, who leads global research at Hitwise, an online marketing research company, guides the reader with a sure hand through the search patterns of as many as ten million Internet users, challenging established myths and revealing new things about the psychology of consumerism, illustrating how a simple click of a computer mouse can shout louder than words and bring to light unspoken truths about an individual like no medium before it.

Bill Tancer takes us behind the scenes into a massive database to reveal to us the bare truth about how we use the Internet, why we go to certain sites and how we search for information - and what it all tells us about who we are. Translated by Vesna Orsag and illustrated by Marina Leskovar, this book will explain how the Internet is changing the way we absorb information and how understanding this change can improve our business and private lives.

#Tancer Bill