Tomašević Nives: Kreativna industrija nakladništvo

Name: Kreativna industrija nakladništvo
Price: 9.29 EUR
Availability: InStock
Author: Tomašević Nives

€ 9,29

Free delivery in Croatia for orders over EUR 70

Basic information

Author: Tomašević Nives
Publisher: Naklada Ljevak d.o.o.
Availability: Available
Condition: Odlično
Code: 59679

Shipping options

GLS Croatia

5€

Delivery

0€

Personal collection at the antique store

0€

GLS parcel machine

3€

Payment methods

Pay on pickup

CorvusPay

By general payment / Virman / Internet banking

Cash on delivery

Description

Kreativna industrija nakladništvo

Tomašević Nives

Summary

Nives Tomašević: Creative industry and publishing

In the book Creative industry and publishing, distinguished editor and university professor Nives Tomašević connects the phenomenon of the cultural industry with her narrower practical and scientific field, publishing, and thus opens up a new problem field important for national culture in the age of globalization.

The author puts forward a thesis on publishing as part of the creative industry and deals with literary text. as a cultural asset and publishing as an activity that simultaneously works according to market principles, but also participates in the creation, maintenance and development of national identity. After several co-authored studies and books on the phenomenon of publishing, this author's book fully expresses the entire editorial experience of Nives Tomašević and her interest in the creative industry as a market and cultural identity phenomenon.

The author illustrates her thesis about the need and existence of a creative industry in publishing with innovations in Croatian publishing and cultural practice of the 21st century, from publishers' websites and e-books to world book festivals. in the organization of publishers and creative treasures of a wide profile. If we add to that appropriate scientific equipment, rich graphic and art equipment, the latest world literature and a systematic presentation, we have obtained a superb book in which the professional public will find a wealth of new information, students will encounter the phenomena of the cultural and creative industry in a reviewed way, and the general public will recognize new creative potentials of publishing that guarantee the survival of the book and the nurturing of cultural identity through the culture of reading in the age of new media.

Prof. Ph.D. Dubravka Oraić Tolić

#Tomašević Nives